Yunshil Cha

Phone: (603) 862-0612
Office: Accounting & Finance, Paul College Rm 360D, Durham, NH 03824
Yunshil Cha

Yunshil Cha, Ph.D., is an Assistant Professor of Accounting in the Peter T. Paul College of Business and Economics at the University of New Hampshire. Dr. Cha's research focuses primarily on judgment and decision-making processes in financial and managerial accounting and management control systems.


  • Ph.D., Washington State University
  • M.S., University of Illinois at Urbana-Champaign
  • B.S., Pennsylvania State University

Research Interests

  • Accounting

Courses Taught

  • ACC 723: Adv. Managerial Acct.
  • ACFI 723: Adv Mangrl Acct Concepts& Apps
  • ACFI 896: Top/International Accounting

Selected Publications

Regenwetter, M., Davis-Stober, C. P., Lim, S. H., Guo, Y., Popova, A., Zwilling, C., . . . Messner, W. (n.d.). QTest: Quantitative testing of theories of binary choice.. Decision, 1(1), 2-34. doi:10.1037/dec0000007

Cha, Y., Choi, M., Guo, Y., Regenwetter, M., & Zwilling, C. (2013). Reply: Birnbaum's (2012) statistical tests of independence have unknown Type-I error rates and do not replicate within participant.. Judgment and Decision Making, 8(1), 55-73.

Cha, Y., Plante, C., & Ragland, L. (2022, March). Regulated Public Accessibility to Municipal Financial Reports and Bond Interest Cost. In 2022 Government and Nonprofit Midyear Sectional Meeting of AAA. Washington DC.

Cha, Y., & Wong-On-Wing, B. (n.d.). The Effect of Formal Control Justification on Dysfunctional Behavior. In AAA Annual Meeting. Virtual.