mac-spring-2021-events

Welcome back to the spring semester! We are excited for the upcoming semester and the great events we have planned. Stay tuned on all our socials to keep up to date with all the MAC!

Can't wait for this year's virtual #MACSMAC! Great line-up of industry leaders from top brands.

REGISTER FOR MAC SMAC NOW

MAC's Summit for Marketing and Advertising Careers
Friday, March 5, 2021
8:40 am - 2:30 pm
Virtual via Zoom
 

Come meet industry leaders and learn about trends, careers, and opportunities at this fifth annual MAC event. This is your opportunity to get a front row seat on what it is like to work in the marketing and advertising field from top industry leaders of top companies and a not-to-be-missed event for helpful career advice and networking opportunities.

PROGRAM

REAL WORLD BUSINESS CHALLENGE
8:40 a.m. - 10:00 a.m.

Conducted as a Pitch Perfect with student teams pitching their marketing plans to support local businesses: Port City Pretzels, Em & Elle, Clark’s American Bistro, The Big Bean, Sweetened Memories.

KEYNOTE SPEAKER
​10:00 a.m. - 10:50 a.m.

Christopher Graves, President and Founder, Ogilvy Center for Behavioral Science

PANELS
Panel 1: Industry Leaders
11:00 a.m. - 12:00 p.m.

  • Kelsey Doherty, Director of Marketing, Boston Red Sox
  • Melanie Rabino, Director, Brand Engagement | Brand Stewardship, Dunkin’
  • Monica James, Digital Platform Manager, VF Timberland (Paul ’01)
  • Bob Welby, Senior Director Operations, Infiniti (Paul ’95)

Recruiting Breakout Rooms
12:00 p.m. - 1:00 p.m.

(for students)

Panel 2: Marketing Professional Alums
1:00 p.m. - 2:00 p.m.

  • Rebecca Bailey, Associate, Social Strategy, GroupeConnect (Paul ’19)
  • Taylor Cefalo, Marketing Manager, Clark’s (Paul ’14)
  • Max DesMarais, Digital Marketing Strategist, Vital Design (Paul ’17)
  • Alana Maher, Associate Product Developer, Robotics, SharkNinja (Paul ’19)

CLOSING
2:00 p.m. - 2:30 p.m.

Wrap-Up: Real World Business Challenge and Trivia Contest Winners announced

#PaulPride  #MACSMAC  #Marketing

MAC SMAC 2021

 

Categories