Headshot of John Franklin

John Franklin

Phone: (603) 862-5285
Office: UNH Decision Sciences, Paul College 270X, Durham, NH 03824

John Franklin has over 20 years of experience, specializing in the design and implementation of advanced analytic systems. His primary focus has been in marketing and sales analytics for consumer goods. John has worked on analytic projects in nearly every packaged good category. His professional experience also extends into the Healthcare and Insurance verticals.

After receiving a B.S. from the University of Massachusetts, he earned an M.S. from Brown University and an MBA from Carnegie Mellon University with a concentration in Operations Research.

John is a Lecturer in the Decision Sciences Department at the University of New Hampshire’s Peter T. Paul College of Business and Economics. He teaches undergraduate courses in Business Statistics and in Quantitative Decision Making along with an MBA course in Data Driven Decisions.

Courses Taught

  • ADMN 510: Business Statistics
  • ADMN 580: Quantitative Decision Making
  • ADMN 950: Data Driven Decisions


  • M.B.A., Operations Research, Carnegie Mellon University
  • M.S., Psychology, Brown University
  • B.S., Animal Behavior & Communication, University of Massachusetts - Amherst

Selected Publications

  • Blough, D. S., & Franklin, J. J. (1985). Pigeon discrimination of letters and other forms in texture displays. Perception & Psychophysics, 38(6), 523-532. doi:10.3758/bf03207061