Alex LaBrecque

Asst Professor
Office: UNH Marketing, Paul College, Durham, NH 03824

Research Interests

  • Advertising
  • Digital media
  • Marketing Strategy
  • Sales

Selected Publications

Good, V., Hughes, D. E., & LaBrecque, A. C. (2021). Understanding and motivating salesperson resilience. Marketing Letters, 32(1), 33-45. doi:10.1007/s11002-020-09552-6