Alex LaBrecque

Alex LaBrecque
Asst Professor
Business Administration
Office: UNH Marketing, Paul College, Durham, NH 03824
Website: Full profile: FindScholars@UNH
Alex LaBrecque Headshot
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Research Interests

  • Advertising
  • Digital media
  • Marketing Strategy
  • Sales

Selected Publications

Good, V., Hughes, D. E., & LaBrecque, A. C. (2021). Understanding and motivating salesperson resilience. Marketing Letters, 32(1), 33-45. doi:10.1007/s11002-020-09552-6

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