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Professor Yalcinkaya's article (co-authored with David A Griffith and Hannah Soobin Lee) titled 'The Use of Social Media and the Prevalence Of Depression: A Multi-Country Examination of Value Co-Creation and Consumer Well-Being' and published in the journal International Marketing Review, has won an award for Outstanding Paper in the 2023 Emerald Literati Awards.
This award-winning article has now been made freely available for 12 months, so take this opportunity to read the work in full - it deserves to be seen!
