James McIlroy

James McIlroy

Center Director, Business Administration
Senior Lecturer
Marketing and Director, Sales Center
Phone: (603) 862-1274
Office: Marketing, Paul College Rm 370W, Durham, NH 03824

James is an executive with experience in sales, sales enablement, marketing, market research, information technology, consulting, and professional services. He enjoys preparing the next generation of sales and business leaders by creating meaningful experiences for students, and helping connect them with companies for internships, jobs, and careers.

At UNH, James opened the UNH Sales Center of Excellence in Fall of 2017 with key initiatives including founding the UNH Professional Sales Group: a student sales competition and leadership course/team, developing & promoting an open Sales Minor @ UNH, approved and in place since 2018-2019, as well as developing meaningful partner and sponsor relationships with companies, alumni, and the community to support students and the program.

Courses Taught

  • MKTG 520: Top/Professional Sales Group
  • MKTG 559: Foundations Personal Selling
  • MKTG 598: Top/Professional Sales Group
  • MKTG 649: Personal Selling
  • MKTG 650: Professional Sales Group
  • MKTG 689: Advanced Sales
  • MKTG 759: The Business of Sales
  • PAUL 695: Independent Study
  • PAUL 698: Paul Topics/Advanced Sales
  • PAUL 725: Independent Study


  • M.B.A., Business Administration, University of New Hampshire
  • B.S., Mathematics & Economics, University of New Hampshire

Selected Publications

  • Bstieler, L., Gruen, T., Akdeniz, B., Brick, D., Du, S., Guo, L., . . . Yalcinkaya, G. (2018). Emerging Research Themes in Innovation and New Product Development: Insights from the 2017 PDMA-UNH Doctoral Consortium. JOURNAL OF PRODUCT INNOVATION MANAGEMENT, 35(3), 300-307. doi:10.1111/jpim.12447

  • Most Cited Publications