Dana Gierka

Dana Gierka is a Marketing lecturer and active consultant with 15+ years of experience spanning integrated marketing, lifecycle management, media strategy, and consumer engagement. She currently teaches at the University of New Hampshire while leading Pep Marketing, an independent consultancy supporting clients with lifecycle marketing, email automation, paid media, and messaging strategy.

In addition to her teaching and consulting work, Dana serves as Faculty Advisor for the UNH Marketing & Advertising Club and the UNH Collegiate Chapter of the American Marketing Association. She is dedicated to mentoring future marketers by blending academic instruction with real-world consulting expertise, fostering an engaging learning environment that emphasizes both creative strategy and data-driven decision making.