Research Advancing Knowledge
As part of a research-intensive university, the Peter T. Paul College of Business and Economics at the University of New Hampshire pursues impactful scholarly research that advances theory and knowledge in core business disciplines, economics and hospitality management as a central part of its mission. As a professional school at a land grant university, we also seek to improve business and industry in the state, the region and beyond.
Paul Perspectives
Featured research impacting the field, policy, and practice
Research Finds Women in IT Embrace Competition, Defying Stereotypes
Research Finds Women in IT Embrace Competition, Defying Stereotypes
Study aims to better understand gender gap in the industry
Article
AI vs. Human: Could Algorithms Be the Key to Fairer Employee Evaluations?
AI vs. Human: Could Algorithms Be the Key to Fairer Employee Evaluations?
UNH research finds employees perceive computers as more trustworthy when a supervisor’s evaluation bias could influence reviews
Article
Is Weight-Based Pricing the Key to Sustainable Air Travel?
Is Weight-Based Pricing the Key to Sustainable Air Travel?
UNH researcher investigates public perception of controversial policies
Article
Politics May Influence Your Gift-Giving Habits
Politics May Influence Your Gift-Giving Habits
Research reveals we overestimate how much politics affect others' preferences
Article
Emma Frank Recognized as Paul College's Outstanding Researcher
Emma Frank Recognized as Paul College's Outstanding Researcher
Innovative studies explore overlooked workplace dynamics
Article
Researchers Propose Equitable Solution for Allocating Welfare Funds
Researchers Propose Equitable Solution for Allocating Welfare Funds
UNH study applies an optimization-based approach to Massachusetts child care subsidy program
ArticleSearch Publications
By Topic/Faculty
Recent Select Publications
Research Briefs
Recent Media Mentions
- The Washington Post: From NFL to Chess, An Existential Question: Can All Games Be solved? Peter Zaimes, lecturer of decision sciences and director of the UNH Sports Analytics Lab, discusses the potential impact of artificial intelligence on strategy and the aesthetic appeal of the NFL.
- TechTarget: Super Bowl Teams Show Analytics Gaining Ground in NFL. Peter Zaimes, lecturer of decision sciences and director of the UNH Sports Analytics Lab, discusses the growing use of advanced statistical analysis in professional football and its impact on teams like the Philadelphia Eagles and Kansas City Chiefs.
- American Psychological Association: Optimism can boost saving, especially for lower-income individuals. Justin Pomerance, assistant professor of marketing, co-authored research highlighting how optimism can positively influence saving behaviors, particularly among lower-income individuals.
- Newsweek: United Health Stock Plunges as Company Faces New Scrutiny After CEO Shooting. Stephen Ciccone, an associate professor of finance at the University of New Hampshire, provides perspective on the turmoil at United Health.
- Daily Mail: Brits Say Weighing Passengers Before Flights is Unfair. Markus Schuckert, professor of hospitality management, discusses the potential implications of airlines weighing passengers prior to flights.
- New Hampshire Union Leader: Shoppers Work Around Economic Obstacles to an Affordable Holiday Seasons. Stephen Ciccone, associate professor of finance at the University of New Hampshire, discusses how a strong stock market can boost consumer confidence and influence holiday spending trends.
- Fast Company: Are Nicknames Appropriate in the Workplace? Professor Shuili Du's research explores how nicknaming affects workplace dynamics, particularly focusing on supervisor-employee relationships.
- WMUR Channel 9: UNH Hospitality Students Hosts Guests for Annual 'Gourmet Dinner. Over 200 guests were served during the annual event for hospitality management students at Paul College.
- MSN.com: Politics May Influence Gift-Giving Choices More Than It Influences Personal Purchases. Research by Paul College Assistant Professor Justin Pomerance finds that political affiliation may not make a difference in everyday purchases for individuals, but it can play a role when buying for friends, family and co-workers.
- NPR: The Hidden Forces That Shape Our Behavior. Michael Kukenberger, an associate professor of organizational behavior, appeared on NPR's "The Pulse" to share his research that challenges traditional views on leadership and team dynamics.
NHPR: New Research Shows NH Residents Are Willing to Pay Around $150 Yearly for PFAS Remediation. Scott Lemos, a senior lecturer of business administration, shares research that suggests treating PFAS contamination household-by-household may be more affordable than system-wide upgrades.
Research Centers
Center for Venture Research
Center for Venture Research
The Center for Venture Research is a multidisciplinary research unit whose principal area of expertise is in the study of early stage equity financing for high growth ventures.
Rosenberg International Franchise Center
Rosenberg International Franchise Center
The Rosenberg International Franchise Center (RIFC) explores and advances the understanding of franchising through academic research, education and outreach. Franchising represents over $674 billion of the business conducted in the United States of America annually.
