The business administration information system and business analytics major at UNH is all about turning numbers into useful information for companies.
Data is central to smart business decisions. Learning to make sense of it is the focus of this program. You'll use the newest tech tools and analytics methods to change raw data into powerful visualizations that guide management decisions in any industry.
You'll work on projects with actual companies and use what you learn in class to solve real problems. Graduate with high demand for your skills and lots of lucrative and challenging job choices.
What is information systems and business analytics?
Information systems and business analytics (ISBA) is the field dedicated to harnessing the power of data within organizations. It blends business strategy, cutting-edge technologies, and advanced analytics (including AI-driven models) to extract actionable insights from vast datasets. ISBA graduates empower organizations to make informed, data-driven decisions, optimize operations, and gain a competitive edge. If you're passionate about leveraging technology and data to solve real-world business problems, ISBA offers a dynamic and rewarding career path.
Why study information systems and business analytics at UNH?
The business administration information systems and business analytics major at UNH empowers you to make an immediate impact in a wide range of industries. Master the principles of data-driven decision-making and gain hands-on experience tackling real-world business problems. Specialize in information systems or business analytics, developing the skills to design innovative solutions and drive organizational success. Our project-based curriculum ensures you are graduate ready to thrive in the dynamic world of data, with the agility to adapt as technology evolves. Plus, our 4+1 accelerated option seamlessly transitions you into a UNH master's in business analytics (MSBA), maximizing your career potential.
Potential Careers
- Business Intelligence Analyst
- AI Business Analyst
- Data Analyst
- Data Engineer
- Data Scientist
- Database Developer/Administrator
- Financial Analyst
- Marketing Analyst
- Operations Analyst
- Project Manager
- Risk Analyst
- Systems Analyst
Curriculum & Requirements
The Option in Information Systems and Business Analytics (ISBA) will appeal to students who wish to learn how to take advantage of contemporary technologies to solve complex business problems. Pivotal contributors to the success of any venture must be able to understand and communicate both the business needs as well as the technical details of solutions. The option prepares students for a career in a wide range of industries by helping them master the fundamentals of information systems and business analytics, as well as the ability to implement solutions or provide leading-edge, analytics-based solutions to real business problems. Students work on real-world industry projects and apply concepts and problem-solving skills learned in the classroom. All students in the option develop functional knowledge and skills in information systems and business analytics. Beyond the required courses in the option, students may choose between an emphasis in Information Systems or an emphasis in Business Analytics. The ISBA option can be completed as a single or dual option. In either case, the graduate will have tangible knowledge and skills. Regardless of one's interest area or degree, employers look for people that can help them solve problems efficiently and effectively. The ISBA option prepares students to do just that, and continue learning as technology and business continue to change.
Sample Degree Plan
First Year | ||
---|---|---|
Fall | Credits | |
ADMN 400 or ADMN 410 | Introduction to Business or Management Information Systems | 4 |
ECON 401 or ECON 402 | Principles of Economics (Macro) or Principles of Economics (Micro) | 4 |
MATH 422 or MATH 424A | Mathematics for Business Applications or Calculus for Social Sciences | 4 |
PHIL 431 | Business Ethics | 4 |
ADMN 403 | Computing Essentials for Business | 1 |
PAUL 405 | Freshman Academic Experience I | 1 |
Credits | 18 | |
Spring | ||
ADMN 410 or ADMN 400 | Management Information Systems or Introduction to Business | 4 |
ECON 402 or ECON 401 | Principles of Economics (Micro) or Principles of Economics (Macro) | 4 |
ENGL 401 | First-Year Writing | 4 |
Discovery | 4 | |
PAUL 406 | Freshman Academic Experience II | 1 |
Credits | 17 | |
Second Year | ||
Fall | ||
ADMN 502 | Financial Accounting | 4 |
ADMN 510 | Business Statistics | 4 |
Discovery | 4 | |
Discovery | 4 | |
Credits | 16 | |
Spring | ||
ADMN 503 | Managerial Accounting | 4 |
ADMN 580 | Quantitative Decision Making | 4 |
Discovery | 4 | |
Discovery | 4 | |
PAUL 660 or PAUL 690 | BiP-Social Intelligence Topics or BiP-Professional Intelligence Topics | 2 |
Credits | 18 | |
Third Year | ||
Fall | ||
ADMN 570 | Introduction to Financial Management | 4 |
ADMN 585 or ADMN 575 | Marketing or Behavior in Organizations | 4 |
DS 673 | Database Management | 4 |
Discovery | 4 | |
BiP Business in Practice (PAUL 660, 670, 680 or 690) | 2 | |
Credits | 18 | |
Spring | ||
ADMN 575 or ADMN 585 | Behavior in Organizations or Marketing | 4 |
ISBA option course | 4 | |
Course selected in consultation with advisor 1 | 4 | |
Course selected in consultation with advisor 1 | 4 | |
BiP Business in Practice (PAUL 660, 670, 680 or 690) | 2 | |
Credits | 18 | |
Fourth Year | ||
Fall | ||
ADMN 775 & ADMN 700 | Strategic Management: Decision Making and PAUL Assessment of Core Knowledge | 4 |
ISBA option course | 4 | |
Course selected in consultation with advisor 1 | 4 | |
Course selected in consultation with advisor 1 | 4 | |
BiP Business in Practice (PAUL 660, 670, 680 or 690) | 2 | |
Credits | 18 | |
Spring | ||
DS 775 | Corporate Project Experience | 4 |
ISBA option course | 4 | |
Course selected in consultation with advisor 1 | 4 | |
Course selected in consultation with advisor 1 | 4 | |
Credits | 16 | |
Total Credits | 139 |
- 1
Students can explore a second option, second major, minor, or general electives.
Degree Requirements
All Major, Option and Elective Requirements as indicated.
*Major GPA requirements as indicated.
Major Requirements
A typical plan of study follows, showing the major-required courses. Students take 16-18 credits per semester. Discovery Program requirements (including the Inquiry requirement in the first two years) and elective courses are taken as well. Students are expected to follow this course plan. In the first three semesters, students cannot take more than two major courses in a single semester. The options have additional requirements as noted. For a detailed schedule/plan of study for each option, students should check with the Paul College Undergraduate Programs and Advising Office for specific recommendations.
Code | Title | Credits |
---|---|---|
Required Courses | ||
ADMN 400 | Introduction to Business | 4 |
ADMN 403 | Computing Essentials for Business | 1 |
ADMN 410 | Management Information Systems | 4 |
ADMN 502 | Financial Accounting | 4 |
ADMN 503 | Managerial Accounting | 4 |
ADMN 510 | Business Statistics | 4 |
ADMN 570 | Introduction to Financial Management | 4 |
ADMN 575 | Behavior in Organizations | 4 |
ADMN 580 | Quantitative Decision Making | 4 |
ADMN 585 | Marketing | 4 |
ECON 401 | Principles of Economics (Macro) | 4 |
ECON 402 | Principles of Economics (Micro) | 4 |
MATH 422 | Mathematics for Business Applications | 4 |
or MATH 424A | Calculus for Social Sciences | |
PHIL 431 | Business Ethics | 4 |
PAUL 405 | Freshman Academic Experience I | 1 |
PAUL 406 | Freshman Academic Experience II | 1 |
PAUL 660 | BiP-Social Intelligence Topics 2 | 2 |
PAUL 670 | BiP-Analytical Intelligence Topics 2 | 2 |
PAUL 680 | BiP-Competitive Intelligence Topics 2 | 2 |
PAUL 690 | BiP-Professional Intelligence Topics 2 | 2 |
Capstone | ||
ADMN 775 | Strategic Management: Decision Making 1 | 4 |
Code | Title | Credits |
---|---|---|
Information Systems and Business Analytics Option Requirements | ||
Required Courses | ||
DS 673 | Database Management | 4 |
DS 775 | Corporate Project Experience | 4 |
Electives 3 | ||
Select three courses from the following: | 12 | |
DS 662 | Programming for Business | |
DS 671 | Data Visualization and Prescriptive Analytics | |
DS 774 | E-Business | |
DS 772 | Predictive Analytics and Modeling | |
DS 620 | Topics in Decision Sciences | |
DS 720 | Topics in Decision Sciences II | |
DS 799H | Honors Thesis in Decision Sciences | |
SC 680 | Global Supply Chain Management | |
ACC 620 | Topics in Accounting (Accounting Analytics) | |
MATH 426 | Calculus II | |
MKTG 763 | Marketing Analytics 4 | |
FIN 706 | Financial Modeling and Analytics 4 | |
FIN 710 | Big Data in Finance 4 | |
IT 666 | Cybersecurity Practices | |
Total Credits | 20 |
Depending of the choice of option and the specific requirements thereof, students may be able to take PAUL or non-PAUL electives in their junior or senior year.
- 1
This is the capstone course in the business administration program, and satisfies the capstone requirement of the Discovery Program. Students may be required to concurrently enroll in ADMN 700 PAUL Assessment of Core Knowledge (zero credits) for AACSB accreditation purposes.
- 2
Students may satisfy PAUL 660, PAUL 670, PAUL 680, PAUL 690 requirements through other courses/experiences with approved intelligence attributes assigned.
- 3
A minimum of two electives must be DS courses.
- 4
May be taken only by students completing 2nd option in Accounting, Finance or Marketing.
- Students will demonstrate proficiency in the core content areas of business.
- Students will think critically to address business situations.
- Students will demonstrate communication skills to interact effectively in business situations.
- Students will identify and understand the ethical dimensions and implications of business decisions.
- Students will demonstrate the ability to analyze a business situation by applying a multiple stakeholder lens.
- Students will demonstrate an understanding of business practices as they relate to local, national and global competitiveness.
Explore Program Details
Students interested in our Business Administration Information Systems and Business Analytics major may also be interested in these advanced degree offerings:
- MS Business Analytics (4+1 Accelerated Option)
- Full-Time MBA or Online or Hybrid MBA
- Six MBA options are available, but not required: Finance, Information Systems & Business Analytics, Marketing, Global Business, Growth and Innovation, and Healthcare Industry
Gain hands-on experience in data visualization, statistical modeling, and data-driven decision-making. Through a blend of theory, methodology, and computing, you will develop practical skills in modern data science, equipping you to thrive in the ever-evolving business landscape.
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