Digital Marketing Certificate Program

  • Digital Marketing Certificate

    Online 10-week digital marketing course.

    Create a strategy custom-made for your organization.

     

  • Build & launch a new marketing strategy

    Online.
    Customized.
    Convenient.
    Effective.

     

  • Innovation within reach

    Learn current trends.
    Apply best practices.
    Take your marketing strategy to the next level.

Does your organization's digital marketing strategy need an update?

The Digital Marketing Certificate a self-paced, online program is designed for professionals who want to develop their overall skill set for today's digital marketing space.

This course utilizes a five-stage approach designed to guide participants from conceptualization to implementation and will culminate with a digital marketing strategy that can be executed within your organization. This strategy will not only outline the skills required for you to thrive in the digital space, but will also identify the resources and tools needed based on your current infrastructure, resources, and business model.

Program objectives:

  • Assess participants' current digital marketing efforts, resources, and properties to understand what is already working and what is required for future success.
  • Increase knowledge and abilities in digital marketing concepts so to address your specific marketing needs.
  • Survey a variety of current digital marketing tactics, evaluate the ways in which consumers leverage them and learn how to apply best practices.

At the end of the 10 week program, you will leave with a custom-designed digital marketing strategy that can be applied to your current projects. This applicability will allow you to feel confident that the tactics you deploy will work for you.

Woman working on laptop

Contact us to be notified when registration for this program opens.
Call: 603.862.1998 or Email: exec.ed@unh.edu

 

Costs, Dates, and Registration

Costs:
Standard fee: $2,500.00
Program fee includes tuition and all digital program materials.

Dates:
Starts 10/1/2017

Length:
10 weeks
Ongoing enrollment will start on the first of each month thereafter.

Location:
Online

Registration:
Our Executive Development Programs staff is happy to assist you with selecting, enrolling in, and attending this program.  Please feel free to contact us at 603-862-1998 or exec.ed@unh.edu 

Cancelation:
Participants may cancel their registration and receive a full refund of their tuition if notification is submitted 31 business days prior to the date of the event. 75% of the program fee will be refunded 15 - 30 days before the program start date.  No refunds will be issued if cancelation is received 14 business days or less prior to the event.

We reserve the right to cancel for any reason, including lack of participation, without penalty to the participant. 

Program Benefits

Participant Benefits:

  •  Online and self-paced.
  • Flexible schedule: Complete your coursework when it's convenient for you. 
  • One-on-one interaction with UNH Paul College Faculty.
  • Upgrade your digital marketing skill set and take your organization's marketing strategy to the next level.
  • Learn current trends in the ever changing digital space and gain proficiency in applying best practices.
  • Your strategy is customized: you will be ready to implement your own personalized digital marketing strategy in 10 weeks.

 An effective digital marketing plan is a must for every organization. 

Organization Benefits:

  • Team members will leave with a plan that is custom built for your organization's specific needs.
  • Profit from a cost effective in-house marketing plan.
  • Build a culture of best practices in digital marketing so that your products and services gain maximum exposure and reach their full potential.
  • Create organizational value through this investment in your team.
Who Should Attend?

This course is designed for professionals who possess a working knowledge of digital marketing and are now looking to expand on that knowledge, as well as on the discipline in general.

Prospective participants who currently practice digital marketing and are looking to deep dive into one or multiple methods may not be ideal for this course.

Organizations would leverage this program as a way to invest in the development for an in-house digital marketing strategy that would be 100% customized to meet their specific needs.

Admission Process

To register, participants will be able to enroll and pay online.  Coming Soon!

Candidates who wish to discuss admission to the program before registering should request an appointment by calling 603-862-1998 or emailing Exec.Ed@UNH.edu

 

Program Instructor

D.J. Haskins

D.J. is a lecturer of Digital Marketing at Peter T. Paul College of Business & Economics. He is director of strategy at Vital Design, a Marketing and Digital Agency in Portsmouth, NH. He has been working in the branding and digital marketing space since early 2000. He was a partner at Lightfin Studios from 2006.

D.J. received his B.S in Business Administration and his M.B.A. in Entrepreneurship/Entrepreneurial Studies from the Whittemore School of Business & Economics at the University of New Hampshire.

He works with clients to help formulate and execute brand strategies and tactics that drive revenue and meet business objectives. His experience enables him to understand client challenges and helps them develop brand and marketing strategies that grow their brand and online presence.